Turn your idea into an MVP

The Product Letters

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Hi, I am Karin.

I help pre-product founders build their prototypes and MVPs and turn them into businesses.

[An open letter to you, wanting to turn an idea into a business]

Hello YOU!

Human being with a dream and interested in turning that dream into a viable digital business.

What a beautiful place to be! Full of hope and ideas. And many questions 🙋‍♀️.

Some of them might be: What is the MVP for my idea? How do I go about making it? How do I validate my idea? How do I position my product in a crowded market? How do I reach my first 100 customers?

I have been there. And I want to tell you, for some of them, there are actually answers!

Some answers you may find directly in my posts. Others by working with me. Yet other by shipping the work, and putting it in front of your users.

I want you to join me. In making the world a place we like more by turning ideas into digital products. For what? To support lives lived in freedom and following our curiosity.

For more ways
I can help you

  • 01

    The Product Letter

    Weekly Newsletter. Every Monday I share bits of wisdom on how to go from 01 in building a company.

  • 02

    Speaking

    Happy to wow your audience with topics around the phase of 0-1 when building a company

  • 03

    Hire me as Pre-Founder

    Are you building a company, you don't have a product yet and you haven't found your other half yet (a.k.a your co-founder). I can help you settings things up, validate your problem and your solution and recruit your long-term co-founder.

  • 04

    Interim Product Manager

    I can join your start-up on a freelance basis and take care of all things product.

Can we ignore product-market fit?

Can we ignore product-market fit?

Karin Garcia Moreno — 3 min read

As useful as it is, the PMF concept has its weaknesses and pitfalls. It encourages to over-build and overspend, it is insufficient to build a business around it and it might fail to account for market evolution.

Freedom to
create

Curiosity to
lead

Determination to
continue

Learn about turning an idea into an MVP

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